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A short story about us

Welcome to Allayra – where tradition meets elegance.

We craft jewellery inspired by Indian heritage, blending timeless designs with modern style. Explore our collection and let each piece tell your story.

In 2024, Jaipur witnessed the birth of Allarya, an innovative artificial jewelry brand founded by Kartik Sehra. This venture aimed to revolutionize the jewelry market by offering premium, intricately designed accessories that reflect the rich cultural heritage of Jaipur, all while remaining budget-friendly. Kartik’s vision was clear: to make exquisite jewelry accessible to everyone without compromising on quality or design. Each piece from Allarya is a celebration of Jaipur’s elegance, featuring motifs inspired by the city’s vibrant history, architecture, and artistry. Kartik believed that customer satisfaction was paramount. Thus, Allarya established a customer-centric approach, ensuring every interaction was a delightful experience. From personalized styling advice to responsive service, the brand dedicated itself to understanding and fulfilling the needs of its clientele. As word spread about Allarya's unique offerings, it quickly became a go-to destination for those seeking to adorn themselves with the beauty of Jaipur while staying within budget. The fusion of modern designs with traditional touches set Allarya apart, making it not just a brand but a symbol of the city’s artistry and craftsmanship. As people adorned themselves with Allarya’s creations, they didn’t just wear jewelry; they wore a piece of Jaipur’s legacy, embodying the spirit of elegance and affordability that Kartik championed.

187+

Happy Customers

Customer reviews

Discover what our customers think about our Products

Absolutely love Allayra’s jewelry! It’s such a perfect mix of traditional and modern vibes. Got so many compliments—totally worth it

Allayra's jewelry is stunning! The craftsmanship is exquisite, blending tradition with modern elegance. I've received countless compliments. Highly recommend!

★★★★★

★★★★★

Frequently asked questions

1. How should I store Allayra jewelry to make it last longer?

Store your Allayra jewelry in a dry, cool place, away from moisture and direct sunlight. Use the original box or a soft pouch to prevent scratches.

4. Is Allayra jewellery suitable for gifting?

Absolutely! Allayra jewelry comes in elegant packaging and is designed to make your loved ones feel special.

2. What should I check before buying jewellery online from Allayra?

Ensure the product details, materials used, and size are correct. Check customer reviews and our return policy for peace of mind.

5. How do I clean Allayra’s artificial jewellery?

Wipe gently with a soft, dry cloth after use. Avoid water, perfumes, or chemicals to maintain its shine.

3. Does Allayra offer a return/exchange policy?

Yes, we have a hassle-free 7Day's return/exchange policy. Please check our website for the specific terms and conditions.

6. Where can I learn more about you?

You can explore other sections of this website, such as the "About Us" page or our blog, to learn more about our company, mission, and team.